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First Bloom collection with daisies Discover the collection
Bandana45 × 45 cm Scarf65 × 65 cm Pareo130 × 130 cm
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A collection of beginnings, bonds and quiet hopes.

Inspired by nature, motherhood and simple beauty; made in Istanbul in limited quantities from 100% cotton.

Free shipping100% cottonSecure payment with Shopier14-day withdrawal
Free shippingOn every order
Secure paymentPowered by Shopier
Fine handworkHand-rolled hems
14-day withdrawalSubject to statutory terms

Find the size for you.

One pattern, three dimensions—made to move with your day and your style.

45 × 45 cm

Bandana

A small but expressive accent for your hair, neck or bag.

65 × 65 cm

Scarf

A balanced, versatile and timeless size for everyday styling.

130 × 130 cm

Pareo

A generous, lightweight form to wrap and style through summer.

From line to cloth,
from cloth to life.

Each pattern begins as an idea that takes shape slowly, meets natural textures and starts carrying its own story through everyday life.

Fiori | Do founder Tuğçe Aşık Yalçın is a fashion, textile and surface-pattern designer based in Istanbul.

After graduating from the Textile Department at Dokuz Eylül University Faculty of Fine Arts, she completed her master's degree in fashion design at NABA in Milan. Following her experience in the corporate fashion industry, she founded Fiori | Do to bring her world of illustration together with natural textures and timeless textile pieces.

Tuğçe's visual language grows from nature, small memories, soft colours and hand-drawn details. For her, every pattern is more than a composition: it is an emotion, a trace and a personal story carried onto cloth.

The debut collection, “First Bloom,” is dedicated to her daughter Doğa, who inspired the birth of the brand. Each piece was conceived as a small collectible object where art, design and storytelling meet.

Tuğçe Aşık Yalçın @tuceas
Fiori Do founder and designer Tuğçe Aşık Yalçın
Tuğçe Aşık Yalçın — Founder & designer
Doğa, whose name inspired Fiori Do, wearing a Yer pattern scarf
Doğa — The “Do” within the name

A name born from flowers, motherhood and nature.

Fiori | Do is an independent design brand founded by fashion, textile and surface-pattern designer Tuğçe Aşık Yalçın, bringing original illustrations to textile pieces.

Created with natural textures, soft colours and patterns inspired by nature, Fiori | Do pieces reflect a timeless, understated elegance. Each one finds a quiet yet confident place in daily life—as a scarf, a bandana or a pareo carrying the lightness of summer.

The soft-touch pieces are not only personal style companions; they are also special designs to enjoy together with our little ones. Through colour, pattern and texture, they make visible the unseen bond between mother and child, accompanying the small yet precious moments shared in everyday life.

The name Fiori | Do carries a trace of Tuğçe's time in Italy while completing her master's programme in Milan. “Fiori,” Italian for “flowers,” represents the brand's nature-inspired pattern world.

“Do” is the name's most personal detail: the first syllable of her daughter Doğa's name. Fiori | Do is therefore more than an elegant name drawn from flowers—it is a story shaped by motherhood, nature, memory and slow making.

The final touch
is finished by hand.

Every Fiori | Do piece is individually finished with a fine hand-rolled hem that preserves the cloth's graceful drape. This patient, skilled work gives each piece a light, clean and refined edge.

Fine hand-rolled hem on the Orman pattern
Fine rolled hem · Orman
Fine hand-rolled hem on the Yer pattern
Fine rolled hem · Yer

Care begins before the box is opened.

Every piece is sent in a special Fiori | Do gift box.

Fiori Do piece presented in its special gift box
Fiori Do personal note and packaging detail
Fiori Do black special gift box

Preparation & dispatchYour order is prepared with care and dispatched within 3 business days at the latest.

Washing & care
Fiori Do care card

We recommend caring gently for your piece to preserve the delicate cotton texture and its hand-rolled hem.

  • Wash gently by hand in cold water.
  • Do not bleach.
  • Dry flat without wringing.
  • Iron on low heat if needed.
Returns & exchanges

Every order is prepared with care. If you change your mind or experience an issue, the following process applies.

01

Right of withdrawal

For distance purchases, you may exercise your right of withdrawal without giving a reason within 14 days of delivery. Please notify us in writing at fiorido.info@gmail.com or through the request system of the platform where you purchased.

02

Keeping the piece in good condition

Please handle the piece only as needed to assess its nature and suitability. Under applicable consumer law, you may be responsible for diminished value caused by use, washing, stains, odour, damage or care contrary to the instructions.

03

Return shipping & refund

After notifying us of withdrawal, the piece must be returned within 10 days. Contact us before shipping so we can share the current return carrier and instructions. Refunds are issued within 14 days of delivery to the designated return carrier, using the original payment method without additional cost.

04

Exchanges

Direct exchanges depend on the requested pattern and size being in stock. If unavailable, the return can be completed and a new order placed. For an incorrect, damaged or defective item, contact us with photographs and your order information; your statutory remedies remain unaffected.

What fabric are the pieces made from?

Every piece in the First Bloom collection is made from 100% cotton.

Which sizes are available?

Bandanas measure 45×45 cm, scarves 65×65 cm and pareos 130×130 cm.

How can I place an order?

Open the design you love, continue to its Shopier page, choose your size and complete secure payment there.